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Pragmatic MarketingPragmatic marketing is a method of marketing that focuses on understanding customers and providing them with products that they want. It involves conducting interviews with customers, creating a product prototype and testing the product with them to ensure it meets their needs. The process continues through the entire life-cycle of the product.One approach flings a little with relativism. It suggests that truth isn't as vital as it is commonly believed to be. Another approach is more cautious when it comes to using relativism and prioritizes the speech-act concept and justification.Track and traceTrack and trace is an essential supply chain management tool. It allows businesses to always know where their goods are. This visibility allows businesses to improve their logistics workflows, decrease expenses and time. In addition it assists them in improving efficiency and quality. It also helps reduce the requirement for manual inventory counts and checks. helpful resources helps to avoid production disruptions due to insufficient or poor quality raw materials and appliances.In the aftermath of the pandemic, many businesses realized that they did not have visibility from the beginning to the end of their supply chain. This has led a surge in demand for smart, scalable, track and trace technology that can provide more accurate and reliable data on the performance of a supply chain. These new technologies are able to make the supply chain more resilient to disruptions in the future and safeguard the health or consumers.Serialisation is an option that can be added to your CMMS to enhance the track and trace capabilities of your business. This will ensure that every item has a unique identifier that can be tracked and recorded in real-time. This can help you meet the requirements of regulatory agencies, such as those relating to food safety. You can analyze and access this information using an electronic platform such as MaintainX which is integrated into your CMMS.The term 'track and trace is a bit confusing since it sounds like "follow the track." However it is a completely different method, and it involves recording the entire journey of an asset or shipment. Everyone in the supply chain can access this information, including customers. This gives the client more confidence in their delivery, and allows them to check if it is damaged or lost during transport.At every stage of the transport process the majority of packages are scanned digitally. The information is then accessible online, and customers are able to see the status of their parcel at any time. This makes the experience of shipping better for both the clients as well as the carriers. This allows them to offer the service at a lower cost.Counterfeit detectionCounterfeiting and the use of grey markets cost businesses trillions of dollars each year1. It damages the reputation of brands and damages trust, and for food products and medicines, poses a threat to public health. The ability to trace an item's status in real-time is crucial to combat this problem. However, due to cost digital authentication has generally been reserved for high-value products.Pragmatic's world leading visual detection technology powers a complete collection of counterfeit prevention tools that work together to protect your business. It is based on our patent-pending Visual-AI platform, and provides the ability to be flexible and scalable in detecting counterfeits for your marketplaces and platforms. Our solution is designed to be speedy, accurate and easy to use.It detects and identifies the various types of fake documents ranging from digital images to "paper" banknotes. The system evaluates a variety of features such as watermarks and microprinting to confirm that your items are genuine. You can ensure your customers' safety as well as ensure that your products are in compliance with the required standards. This will increase your profits and customer confidence. The system is also highly portable and can be used at any point of sale.