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Rolls-Royce Cullinan Keys to a New Generation of Luxury SUVsRolls-Royce has long made luxury cars for the ultra-wealthy that want to drive off into the sunset and explore the world in total luxury. rolls royce cullinan key fob The Key Lab is designed to entice wealthy people away from their Range Rovers or Bentaygas.Its brand new architecture, technologies and design provide an iconic look, unmatched space and usability, and unbeatable on-road and Off-road capability.All Over EffortlessThe Rolls-Royce Cullinan was designed for people who view travel as an art form, an art as a way of living. It should be as easy to drive on and off-road as it is on a paved roads. The latest SUV from the brand, dubbed "the first all-terrain Rolls-Royce," brings this possibility to life. The innovative features of the vehicle reflect a legacy that is built on perfection and excellence.Cullinan ignores imperfections and bumps. Its soft suspension makes the road feel like a smooth carpet.During our test drive of the Cullinan We drove it off-road on both gravel and mud, and on roads that were paved with potholes and other imperfections. The car's all wheel drive and large wheels let it take on difficult terrain with confidence. It even has a suspension with low-riding that raises the body above the surface to allow it to crawl over rocks and other obstacles without harming the underside.In addition to its all-terrain ability, the Cullinan comes with a wealth of modern technology to make the owner's journeys as effortless as possible. The SUV is equipped with forward-collision warnings that include automatic emergency braking, night vision and vision assist, a surround-view camera system that is helpful when driving or parking in tight spaces caused by the Cullinan's size as well as adaptive cruise control and lane-departure alerts. It also comes with a WiFi hotspot, navigation, and an industry-leading head-up display.The Cullinan also boasts the type of solid construction quality that a wealthy person would expect. Every knob, switch, and touchpoint feels like it could last 1,000 years, at which point it may just require a little sweat to keep it working. The cabin is decorated with chrome, wood, and leather -- with the Spirit of Ecstasy looking down on the driver and passengers from its perch above the dash.The Cullinan's cabin may be packed with the latest technology, it's lacking some of the gizmos that younger drivers might crave. It's not equipped with driver aids, such as semi-autonomous highways and lane-keeping, or the connected gadgets that are becoming popular in cars.The ClaspCullinan has unmatched off-road capabilities at the touch of an button, and is dubbed Everywhere by Rolls Royce engineers. This lets the driver fine tune the SUV's self-leveling suspension to absorb every bump and rut along the way while the drive and prop shafts ensure that all 850Nm of torque is sent to the rear and front wheels at the exact time.Cullinan is the first Rolls-Royce model to have an open tailgate, with the rear doors opening in a similar style to those of pickup trucks. It's a design element that gives it a more three-box appearance and increases the SUV's imposing presence. It also offers access to the cargo area, which offers 21 cubic feet of space, with the rear seats up, with the floor positioned lower than the top of the seatbacks to help keep items from sliding around.The main cabin of the Rolls-Royce Cullinan offers an approach that is more practical to luxury than what has been seen in a production Rolls-Royce car. The rear passengers, for instance, sit higher than the front passengers which allows them to take in a wider view of the world beyond their car. The bench in the rear can be arranged in many ways to meet your needs.To enhance the functional layout, the rear-view mirrors are reshaped and subdued in appearance. The Rolls-Royce badge is placed on a smaller pedestal separate from the number plate housing. It is adorned with just a thin strip of gold to decorate. The rear lights sport an identical utilitarian design, with two small upright units that house the lights and one strip of gold in their center.Cullinan Beyond the obvious advantages of a more practical layout, is also the most family-friendly Rolls-Royce ever. The rear bench can be set to accommodate three people. The panoramic roof is standard and gives plenty of room to spread out. The Immersive Seating configuration lets drivers enjoy their surroundings in comfort, wrapped in the finest leather. To further enhance this sense of indulgence, a Champagne cooler and whisky decanter could be kept inside the central console for quick access on long drives.The Rear Passenger CompartmentThe Cullinan The Cullinan, an exclusive Rolls-Royce unlike any other before, is identical and distinct. It's huge and extravagant, but it opens the brand up to new generations of potential customers who'll happily drive it into places where other luxury SUVs would shy away from. These could include Jackson Hole, Wyoming where the SUV is made.From the side, the vertical lines running from the front doors, down the raised bonnet edge and into the skid plate of metal provide a confident sense purpose for an SUV that's ready to take on the world. The big wheels and the slim silhouette of the roofline give it an imposing stance, which communicates a robust character.Rolls-Royce engineers have created an exclusive design that blends luxurious interiors with unbeatable off-road capabilities and uncompromising comfort. They have designed a car that is practical as well as iconic.The large glazed area on the world's most popular panoramic glass roof lets passengers in the rear to enjoy a panoramic view of their surroundings. If they want to pinpoint their current location in the world they can just zero in on themselves using the rear touchscreen map.The rear seat backs can fold down. This allows for an ample cargo space. One touch sees them effortlessly drop down without compromising the seat cushion. They can be divided into a 2/3 or 1/3 arrangement to increase the functionality of the car.The design of the Rolls-Royce coach doors enables passengers to exit and enter in comfort, while keeping their legs being shielded from dirt. This not only allows the occupants to step aboard without getting their trousers dirty, but will also ensure that whatever they're carrying, for instance, a Mark Rothko canvas, for instance - will be protected.After they're inside, guests can toast their accomplishments by sipping a whisky from the bottle holder that is tucked behind the front seats. When they're at ease and unwind, they can relax in the heated and massaged rear seats, and make use of the shoulder, neck and leg rests.The Glass PartitionWith a base price of $325,000 the Cullinan is the most expensive vehicle that has come out of Rolls-Royce's Goodwood factory during its 114-year existence. It's not just that it has an all-wheel-drive system, but also a button marked "Off Road," and an adjustable ride height. (Rolls-Royce is an established company with a long tradition of vehicles for overland travel that date back to T.E. Lawrence's 1914 armored vehicle). It's because this SUV is designed to be a family car that is intended to be driven by owners rather than left to an chauffeur.That means it's the first SUV with an interior passenger compartment that can hold three people in comfort and still have room for luggage and gear. It has a variety of seating options that are incredibly comfortable, such as rear-seat massaging seats. The centre console can also be equipped with a champagne cooler and two Rolls-Royce champagne flutes or a whisky decanter.The Spirit of Ecstasy is what really sets this Rolls-Royce apart from Bentaygas and Range Rovers that have been competing for the attention of wealthy customers in recent years. This hood ornament serves as an constant reminder that the Cullinan is not your average SUV.I was also awed by the restraint of the cabin of Rolls-Royce. While some companies are splattering their cabins with ever more layers of technology, the Cullinan offers a simple and clean display at the top of the central stack that appears very similar to traditional gauges.Box-grain leather is among the most significant changes made to previous Rolls-Royce models. This kind of leather is made by pressing a frame made of metal into the hide and applying lacquer to create an inky-black finish that is durable and more robust than the smooth leather used in other luxury vehicles.The Cullinan is a stunning vehicle that combines all the attributes that make SUVs so popular. However, it has certain disadvantages. It's most importantly, it's a ludicrous amount of money you can spend on an SUV, not even one as well-appointed as this. If you want to buy a Cullinan, you'll likely need to sell some pieces of art, or even skip your summer in Nice.