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Senseo Coffee MachinesSenseo is a coffee maker designed by Philips and Douwe Egberts. It makes use of coffee pods to make fresh coffee.Like other machines that are simple to use, Senseo's final product actually tastes like coffee. It's also simpler to clean.This case takes place in July 2004 and focuses on the launch of the first serious competitor to senseo, Tassimo, promoted by Kraft.Senseo SeletcPhilips' Senseo Seletc coffee maker is a small and easy-to-use pod-based machine. It utilizes a unique pod system that was developed by Douwe Egberts to enable users to make a single cup of coffee quickly, without having to deal with messy filters or dirty grounds. The Senseo Seletc is easy to use and comes with an elegant design that is attractive on your counter. The large water tank allows it to make 10 cups of coffee at a time. It has a power switch that will light up when it is ready to serve and an indicator light which is turned off when the water reservoir is empty. The Senseo Seletc has a memory feature that lets you save your favorite recipes.You can make a single or a double cup of coffee with the Senseo Seletc. Simply take the tab off on the top of the machine and place a pod inside of the open slot. To start making a cup you need to press the power button in the center of the front. Press the button on the right side of the power button to stop the brewing. The Senseo Seletc also has an automatic shut-off function that turns off the machine once it's done brewing.Senseo Seletc is more environmentally green than traditional filter coffee machines. It consumes less energy and is constructed of recycled materials, making it a greener option. The Seletc is a Senseo Seletc also costs less than other pod coffeemakers.There are many different Senseo machines each with its distinct features. Coffeee are the most affordable, while the Senseo Quadrante is the ideal option for those looking for a little more functionality.The Senseo Seletc features a new brick design that is much easier to clean than the earlier models. It has a machine-washable and removable drip tray as well as a coffee spout, and an water tank. It also comes with a steel cup plate as well as a reusable filter. The Senseo Seletc has been made to be easy to use and includes an easy operation system and a Memo function for storing your favorite recipes. The coffee spout is slightly inclined forward and the coffee pod holder is higher to provide better visibility. This machine is compatible with all Senseo coffee pods including the XL and milk-based ones. This is the perfect coffee maker for those seeking a fast and easy machine. It's great for small offices, apartment, or dorm room. It also comes with a one-year limited warranty.Senseo SelutSenseo is an espresso brewing system developed by the Dutch companies Philips and Douwe Egberts. The Senseo systems are built on filter pads, which are also known as coffeepads (or "caffe pods" in some countries). The system is renowned for its ability to create espresso-style drinks like cafe latte or cappuccino by pressing several buttons.The unique pressurized brewing process of Senseo creates crema-like layers of pure coffee not cream. This is what gives Senseo coffee its distinctive aroma and taste. Senseo coffee is available in a variety of blends, like mocca, regular, mild and dark roast. There are also flavors added to the coffees like cafe choco or latte. There are also decaffeinated coffees.Mondelez, through its Tassimo brand competes with Senseo in the single-serve market. In order to address concerns about competition, the Commission analyzed if there was a possibility of overlap in the markets of Senseo and Tassimo (as well their respective coffee pods in Austria, Denmark France, Germany Italy and the Netherlands Spain and the UK) in Austria. The Commission concluded that there was not any market overlap, since Senseo's as well as Tassimo's closest competitors aren't one another. Senseo has a modest market share in both countries, and the Transaction is unlikely to have a significant impact on this.