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In this digital era, time is everything. Businesses that wish to master the needs to target the time management. They also must plan out their methods for a better market prospect. And, while using new advancement in mobile technologies, keeping a track of both is essential. Due to this technological development, tradition tools (radio, newspaper advertisements, mailers, etc) took a back step.Industries are strategizing about their business prospect. But they should plan their Publicidad Móvil for that correct timing to ensure that maximum variety of customers get engaged while driving more revenue. Looking at the global aspect, many agencies are choosing the various way of mobile advertising.From past to futureLooking back to the era, when phones were a fantasy to cherish, now they're a hand toy of children; it has become a must-have device for almost all the segments of society. Its growing popularity makes it more than simply a phone. It is a completely new ecosystem by itself. Wherein, operating system to applications, all has don it a higher platform. To hit the bull's eye, marketers are choosing different ways of mobile communication. From apps to games to the web, these commercials are sent upon the handsets.And, to hit at the right point, the process has to be well-rehearsed.By far, text messages or SMS include the most popular ways of phone communication. While, you'll find organizations which can be banking upon other tools like MMS, applications, commercials, and web. These tools are not only the source of entertainment but also way of business communication. Market leaders, who know the importance of employing these, would be the ones that have topped the list.How making it possible?In Malaysia, big brands are utilizing the revolutionary platform of moLotus. It is a personalized and customized method of reaching on the target audiences. It is an 'app free' multimedia messaging platform that sends automated greeting while offering directly towards the consumer's phone inbox. It's a great strategy for brand building and revenue earning. This rich and interactive medium comprises video, voice, text, link, CTA, developing a stellar impact on the receiver. These are easily readable, highly visible and engaging. It saves cost, drives revenue, has highest response rate while it helps in keeping the consumers delighted.Time is everythingThe market leaders are employing this effective ways of marketing and also have earned returns, double than their expenditure!It is widely quoted by Benjamin Franklin that, "Time is Money."And utilizing it prudently is most crucial. If your content gets delivered promptly by having a right channel your 1 / 2 of the battle is won. If the receiver finds the data suitable, he will act. So, it becomes extremely crucial that your particular message is apt and also on time.An up-to-the-minute greeting or reward text will forever help earn a desirable return. Grabbing proper opportunity will help development the company image.According to analyze 80% percent with the consumers use Smartphone which is estimated that it'll grow by 58% over a yearly basis. Researchers have also stated that - by 2019, the gap between Smartphone and desktop usage can get wide by 40%. The experts have stated that; there'll be a rise in the usage of former from 49% to 69.7% while you will have a drop within the later from 51.0% to 30.3%.This data clearly shows that there's a huge gap between within the adoptions of both the source. And so the marketer needs to carefully draft their action, where segment of the market, they need to focus upon. The intercommunication format must be engaging along with a brand builder.If you are the marketer and desire your brand being projected on top, then choose your marketing device wisely. Know your audience well, analyze their need and give you the same based on your budget. While choosing the same, stay in view that 'timing is everything in mobile advertising'.